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advertising – Roo Reynolds

Ad blocking

Having worked in both TV and advertising, I’m intrigued by how easy it is these days for people to block ads online and what it might mean for the near future of online advertising. I recently learned an interesting fact about the popular Adblock plugin for Chrome; it doesn’t just block banner ads as I […]

Greenpeace + VW – an integrated rebellion

A fascinating new campaign from Greenpeace launched this morning, subverting the popular (and award winning) VW The Force ad. I first noticed it because Twitter was abuzz this morning with news of Greenpeace’s hijack of a poster at Old Street’s ‘Silicon’ roundabout. Some people on the ground, including some friends, initially seemed to think the […]

IET Mountbatten Lecture 2007 – that’s me that is (and that’s Darren’s lovely photo)

When the organisers asked me what photo I’d like to be used in the printed adverts for the Mountbatten lecture, I instantly thought of this one by Darren. I’ve used it in presentations for a while now (for example, here and here) and from the first moment I saw it it struck me as a […]

The Harvester Connection

Some would say that going to school with Pete Docherty and Duncan-from-Blue should be enough of a claim to fame for anyone, but get this… “Have you ever been to a Harvester before?”   The guy in the right wearing glasses in this Harvester advert? (1:20 into this collection of old British TV ads) That’s […]