SXSW panel snippets – ‘EA Dead Space: A Deep Media Case Study’

Andrew Green (Online Marketing Manager, Electronic Arts) Frank Rose (Contributing Editor, Wired Magazine) Ian Schafer (CEO, Deep Focus) Chuck Beaver (Senior Producer, Electronic Arts) Ben Templesmith (Director, Singularity7) Abstract: This in-depth case-study reveals the method and the madness behind Electronic Arts use of cross platform marketing to communicate separate, self-contained elements of the much anticipated …

SXSW panel snippets – ‘HOWTO: 149 Surprising Ways to Turbocharge Your Blog With Credibility!’

Merlin Mann (43 Folders, You Look Nice Today) John Gruber (Daring Fireball) Abstract: John Gruber (DaringFireball.net) and Merlin Mann (43Folders.com) discuss the current state of blogging as a medium for creative expression, weighing the opportunities and challenges of building a thoughtful online presence in a world where everybody owns a printing press. They’ll consider the …

SXSW panel snippets – ‘Is Privacy Dead or Just Very Confused?’

danah boyd (Researcher, Microsoft Research) Judith Donath (MIT Media Laboratory) Alice Marwick (PhD Candidate, New York University) Siva Vaidhyanathan (Assoc Professor, University of Virginia) Abstract: While many assert that “privacy is dead,” the complex ways in which people try to control access and visibility suggest that it’s just very confused. Rather than throwing the baby …